First off, let’s talk about what psoriasis is. It is a non-contagious autoimmune disease that causes dry and uncomfortable patches of skin that are typically red, itchy and scaly that can form in various areas on the body. Psoriasis is somewhat of a mystery in terms of its development and potential triggers, but in honor of Psoriasis Awareness Month, we are here to help you understand this skin condition a bit better and provide some simple solutions. Because psoriasis is an autoimmune disease, it is believed that many internal causes can trigger a flare-up. Triggers include stress, changes in climate, hot water, skin dryness, alcohol consumption, cigarette smoke and damage to the skin (scratches and sunburns for example). Psoriasis rashes are unique and therefore require unique treatment. For immediate topical relief from flare-ups we offer specially formulated therapeutic products that effectively address dry, scaly, flaky, itchy skin often associated with psoriasis. Start off with our Psorzema® Body Wash to gently cleanse away dead skin buildup without further irritating affected skin cells. Continue with our Psorzema® Crème that gently calms and soothes irritated scaling skin. For instant itch relief, use our Itch Relief Lotion to provide quick comfort to dry, itchy, and/or irritated skin. For day-to-day protection and moisture, we recommend our Vitamin E 12,000 IU Crème that can be used anywhere on the face and body to help moisturize and protect skin while fighting free radical damage. And last but not least, to soothe a variety of conditions that might cause a flare-up before your psoriasis kicks in, we recommend our Tea Tree and E Antiseptic Crème. This soothing, deep-moisturizing crème is effective in comforting skin with cuts, scrapes, blemishes, blisters, rashes, insect bites, poison ivy, dryness and skin overexposed to the sun. Please note: Psoriasis usually has an internal component that needs to be addressed in order to resolve the condition completely. We highly recommend you work with a natural healthcare practitioner to help resolve this condition.